What is the Golden Ticket?

The Golden Ticket is your chance to SAVE and WIN at Golden Businesses as a thank you for visiting. The Golden Ticket is your passport for fun, exciting entertainment, delicious food, drinks, gifts/souvenirs, and great deals!

• Golden Tickets are distributed by the Coors Brewery Tour guides after guests return to the main visitor’s parking lot, and at the Golden Visitors and Information Center. 
• Use your Golden Ticket at any of the businesses featured on this page!